Salesforce to acquire AI research startup Listen Labs for $2 billion

Salesforce has agreed to acquire Listen Labs, an AI-powered customer research startup, in a deal reportedly worth $2 billion. The acquisition comes just months after Listen Labs raised a $69 million Series B funding round in January at a $500 million valuation, meaning the sale price represents a major jump in value.

Listen Labs uses AI to help companies gather and analyze customer feedback faster than traditional manual research methods. The customer research industry has become a target for AI-driven disruption, as businesses seek quicker ways to understand what their customers want and need.

The deal adds to Salesforce's growing list of AI-focused acquisitions as the company builds out its AI product offerings for enterprise customers.