Canva launches Craft, its own AI image generation model

Canva has released Canva Craft, a proprietary AI image generation model built to compete with offerings from OpenAI, Google and Microsoft. The model uses a two-stage architecture that separates planning from execution: it first designs a layout or composition before generating the final image. Canva says this approach delivers greater precision, consistency and user control compared to existing image generators.

The launch marks Canva's push deeper into AI-powered features for its design platform, expanding beyond the AI-assisted editing and content tools it already offers.