This story is from August 21, 2026. For the latest, see today's news.
Apple is reportedly cutting hundreds of positions across its Siri voice assistant and Vision Pro headset teams, according to reports. The company has confirmed that some roles are affected as it shifts focus away from certain projects.
The cuts come at a time when Apple faces pressure to catch up in the AI assistant race, with competitors like Google and OpenAI advancing rapidly. Reports suggest resources may be reallocated toward improving Siri's underlying AI technology rather than expanding hardware efforts like Vision Pro.
Apple has not detailed the exact number of roles eliminated or specified which projects will receive increased investment as a result.
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